6+ years in product design. Platforms with millions of users. Working across large-scale consumer, B2B and SaaS platforms in high-uncertainty environments. Ex-Product Design Lead at Kuper · Ex-Principal Designer at Samokat
About
Experience
Apr 2025 — ☺
Principal Product Designer
@Samokat
Focused on early-stage and exploratory product initiatives. Partnered with product, business, and leadership to frame problems, explore new directions, and reduce risk before large-scale delivery
Feb 2024 — Apr 2025
Product Design Lead
@Kuper
Owned UX strategy for core e-grocery experiences across app and web. Led and mentored designers, drove redesigns of key user journeys, and aligned product, content, and business needs to build a scalable, consistent user experience
Mar 2023 — Feb 2024
Senior Product Designer
@Kuper
Designed core grocery shopping flows including catalog, product card, search, and filters. Worked with user research, metrics, and design systems to improve usability and performance of key user journeys
Sep 2022 — Mar 2023
Product Designer
@Kuper
Designed UX solutions for grocery, non-food, and restaurant flows. Improved navigation and product discovery based on data and user insights
May 2022 — Oct 2022
Head of Design
@BAUART
Led the design function across SaaS and client products. Designed a B2B SaaS platform, supported fundraising by presenting product design to investors, and built UX research practices while mentoring designers
Nov 2020 — May 2022
UX/UI Designer
@BAUART
Designed web and mobile interfaces, worked closely with clients during discovery and concept phases. Conducted UX research and created motion design for demos and presentations





